Mini Cooper SE ‘Corona Spoke’ Wheel Name Changed
Mini changed the name to 'Power Spoke'
"The name of the wheel design that is available on the Mini Cooper SE with the Iconic trim level has been changed from 'Corona Spoke' to 'Power Spoke.' This was done to ensure Mini remains sensitive to all those experiencing the widespread impacts of Covid-19," said a Mini spokesperson in a recent interview.
Also that, "Although the name of this wheel design was in place a good time prior to the current pandemic, we're making sure all marketing and consumer communications materials are being updated to reflect the new name of this wheel design. It's simply the right thing to do."
I think Mini did the right thing here.
"The name of the wheel design that is available on the Mini Cooper SE with the Iconic trim level has been changed from 'Corona Spoke' to 'Power Spoke.' This was done to ensure Mini remains sensitive to all those experiencing the widespread impacts of Covid-19," said a Mini spokesperson in a recent interview.
Also that, "Although the name of this wheel design was in place a good time prior to the current pandemic, we're making sure all marketing and consumer communications materials are being updated to reflect the new name of this wheel design. It's simply the right thing to do."
I think Mini did the right thing here.
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